Developing a truly innovative food product or nutrition-based program requires an in-depth understanding of the target consumer combined with the science-based knowledge of an industry expert to separate fact from fiction and deliver success. Whether you've got the seed of an idea or want to take an existing product to the next level, we'll work together to ensure your product or program is exactly what your ideal customer has been waiting for.
As a former Director of Product Development and Research, I know what it takes to launch an innovative product from a beginning insight to a finished product or program. By understanding this staged process and providing actionable, science and consumer based recommendations, we’ll work together to ensure that your product, program, and/or consumer messaging is delivering what the consumer wants.
Additionally, I partner with brands and organizations to build and grow brand awareness and positioning, communicate core messages and help bring your health and nutrition-based products and programs to life in the following ways:
Food Product Development
Nutrition Program Development
Nutrition Communications and Messaging
Social Media Campaigns
Content Development and Strategy
Spokesperson and Media Work